March 17, 2015
UPDATE 3/20/15 9:42 a.m.: Hopes&Fears crunched the numbers and deducted that Kendrick likely made almost $1 million dollars from To Pimp A Butterfly's first 24 hours streaming on Spotify. Pretty crazy.
UPDATE 3/19/15 2:19 p.m.: More good news for Mr. Lamar: Billboard reports that he's gonna have the #1 album in the country this week, with over 325,000 units sold.
UPDATE 3/18/15 3:24 p.m.: Hoooooooly shit. Kendrick broke his own Spotify streaming record yesterday:
So.... To Pimp A Butterfly broke its OWN record day two with 9.8 streams. 9.6 day one #YouCanNeverDiscreditTheBlueprintEver
— Punch (@iamstillpunch) March 18, 2015
Just exactly how many people were listening to Kendrick Lamar's new album, To Pimp a Butterfly, yesterday? Sales figures will obviously give a pretty complete picture, but for now we have this astounding stat from TDE's Anthony "Top Dog" Tiffith:
To Pimp a Butterfly was streamed 9.6m times on the 1st day. new global record 4 the most streams in a single day worldwide by a new release
— dangeroo kipawaa TDE (@dangerookipawaa) March 17, 2015