This Video For Must Die! & Tkay’s “Imprint” Is As Fire As The Song

An everyday round of America's favorite pastime—slapboxing—bleeds into a fateful evening for our protagonist in MUST DIE!'s all new short, "Imprint." Directed by Brendan Vaughan and featuring loud, fast bars from Australian spitter Tkay Maidza, the heavy house cut blisters like a grease fire with a weighty message under the flames. "I think the video really captures the thought of making an impression, or an imprint, socially," MUST DIE tells us of the clip. "A lot of people focus on popularity or impact and I think it's interesting to see a video where it isn't glorified. If everyone only cared about being the most popular musician, who would make the good music?" MUST DIE's Death & Magic is available now.