Chance the Rapper hopped on Twitter today and invited fans to participate in a Q&A session about the video for Coloring Book standout "How Great." The visuals, shot entirely on iPhone—with live vocal takes from Chance, Jay Electronica, Chance's cousin Nicole, and an entire gospel choir—dropped yesterday, also via his Twitter.
The Q&A is full of little details on the inspiration and creative process behind the video. Among other things, Chance revealed that he came up with the concept for the video the day before shooting, and that he decided to go with live vocal takes because he hates lip-synching on video sets.
There's also a personal note in response to a question about his cousin Nicole's involvement on the song, and why he chose it in general: "My cousin Nicole performed it at my grandmother's funeral, my uncle's funeral, and my daughter's christening," he explains, "and I cried every time."
More highlights from the Q&A below and peep the video above.
