Audrey Ann Boucher and Kyle Jukka are She-Devils, a Montreal duo crafting intimate, dusty hybrid pop that searches for cosmic meaning in vintage sounds. The group has just signed to Secretly Canadian, and today The FADER is premiering the self-directed video for "The World Laughs." Audrey is a "Birth Of Venus" as designed by David Lynch as she hangs out in a clam shell, playing in the sand with her bandmate Kyle, a tortured mime in dreamy lighting.
Over email, Audrey explained how the concepts behind the track and its video. "'The World Laughs'" is a song about synchronicity and personal commitment. I'm reaching out to someone who is synching with their inner negativity. I want to help them which is why I want to control them, I want to do it for them. In the video, Kyle plays this person, a Mere Mortal, victim of all waves coming his way — he is drowning one day, exalting the next. I play both the role of the misguided friend and the Master of the Universe, calmly detached but benevolent and patient. It's very literal but you can also inject your own meaning into it. The truth is the world is yours and you are accountable for it."
Check She-Devils's upcoming tour dates below.
She-Devils tour dates
3/2 – Brooklyn, NY — The Glove
3/14 – Austin, TX — Side Bar (Harry Fox Agency/Rumblefish SXSW Day Party)
3/15 – Austin, TX — Valhalla (Arbutus Records SXSW Showcase)
3/16 – Austin, TX — Barracuda (Secretly Canadian SXSW Showcase)
3/16 – Austin, TX — Cheer Up Charlies (Brooklyn Vegan SXSW Day Party)
3/17 – Austin, TX — The Swan Dive (Pop Montreal SXSW Showcase)
5/18 – London, UK — Moth Club
5/19 – London, UK — London Fields Brewhouse (Bad Vibrations Alldayer)
5/20 – Brighton, UK — The Great Escape Festival
Thumbnail photo by Sarah O'Driscoll