Can you imagine what it must be like to be Diddy? You can buy stores and get a show on MTV that basically amounts to making a television channel pick someone to work for you. You can have a rap career without being a rapper, and you can put a video out that, over the course of four minutes, not only convinces us that we wouldn't be against "Swagger Like Us" having a Puff verse, but is also really entertaining. Then you can put it on the internet yesterday and already have over 66,000 views.