L Devine, who calls Newcastle in the north east of England her home, finds herself in the vastly different surroundings of Los Angeles in her "Peer Pressure" video. The visual shows her alien settings as the 20-year-old pop singer finds herself variously submerged in water, hidden behind a fluorescent mask, and climbing rocks in an astronaut suit.
The chirpy, Charli XCX-esque bubblegum pop of "Peer Pressure," belies the misfit status that runs through its lyrics. "The party's in an hour but I'm crying in a towel," is a relatable moment if ever there was one.
Speaking to The FADER via email, L Devine said: "With 'Peer Pressure,' we wanted to show me in unfamiliar territory and the uneasiness that comes with that. We worked together on the visual themes and ideas to express the intimacy of the lyrics and I love what we have created."
"'Peer Pressure' is about trying to be yourself but also wanting to fit in. The song expresses my feelings of isolation and never quite feeling at home - whether it’s with my friends, my family or the world in general. It’s ok to feel like an alien!"
Check out the video above.